Comscore CEO position filled, Papa John’s loses its CMO and more marketing moves this week. Portada is here to tell you about it. Check out last week’s Changing Places here.
NBCUniversal Owned Television Stations, a division of NBCUniversal, has announced that Jorge Carballo, the current President/GM of Telemundo 51/WSCV, will oversee operations for NBC 6/WTVJ, effective January 1, 2020. WSCV and WTVJ are NBCUniversal’s local television stations that serve English and Spanish-speaking audiences throughout the Miami-Fort Lauderdale market. In his expanded role, Carballo will manage all station operations. He will report to Valari Staab, President, NBCUniversal Owned Television Stations.
Ben Alexander has been promoted to National Director of Multicultural at Zeta Global. Alexander works out of Zeta Global’s New York City Office. He has held executive positions in companies including Sabio Mobile, Pulpo Media, and People en Español.
Krysten Casabielle has been promoted to Managing Director at multicultural communications agency Pinta. She previously held the position of Senior Account Director, serving as the strategic lead for clients including Microsoft, Heineken, the National Football League (NFL), and Carnival Cruise Line. Krysten joined sister agency, JeffreyGroup, in 2008, and has been a part of Pinta its launch in 2014.
IAB has named industry veteran Rick Berger to the role of Vice President, Member Engagement. He will be responsible for increasing member engagement and satisfaction, developing the trade group’s strategic partnership programs and helping its member companies meet their business objectives. He joins the organization from Conversant, the digital platform arm of Epsilon, where he worked as Senior Director of Business Development for the restaurant segment.
Papa John’s has announced that Karlin Linhardt is stepping down from the role of CMO after just eight months. As part of the latest leadership moves, Chief Operating and Growth Officer Mike Nettles is also leaving, and Chief Financial Officer Joe Smith is set to exit next year.
Comscore has promoted Bill Livek to Chief Executive Officer and Executive Vice-Chairman. Livek will replace Dale Fuller, who served as interim chief executive when Bryan Weiner abandoned the post over “irreconcilable differences” in May.