200+
1:1 MEETINGS
1
COLLABORATIVE KNOWLEDGE-SHARING SESSION
150+
DECISION MAKERS
1
RESEARCH SPOTLIGHT
2
BRAND CHALLENGEs

September 29, 2022, | Portada Live will be a hybrid experience:
In-person in New York City: 11:15 am – 6 pm EST
Virtual: 11:45 am – 4 pm EST

VIRTUAL: Portada Live will be a hybrid experience with content and interactive knowledge-sharing/brand marketer challenge sessions and 1:1 meetings for globally based participants.
IN-PERSON in New York City: Senior brand marketing executives and solution providers will gather in New York City for presentations (broadcast to virtual participants) and dynamic workshops, a VIP lunch function and other in-person networking activities.

CHECK OUT video of our last edition 

MARKETING SERVICES SUPPLIERS

Portada Live offers marketing services suppliers including agencies, tech-platforms, media and sports/entertainment properties a very cost effective and time efficient route to new business through access to pre-qualified brand marketing decision makers.

Please fill out the below and we will send you more information about our Portada Live Exclusive Brands Virtual Workshop and Interactive Networking event.

Supplier Information Live Sept 29 2022
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BRAND MARKETERS

Portada Live gives you a unique opportunity to meet new marketing solution providers of your choice. You will also learn how “best-of-breed” brands are leveraging marketing technologies and get cutting-edge insights about marketing to the diverse U.S. consumer.

Please fill out the below and we will send you more information about our Portada Live Exclusive Brand Decision Maker Workshop and Interactive Networking event.

Brand Marketer Live, Sept 29 2022
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PARTICIPANTS

BUILD NEW PARTNERSHIPS AND GAIN KEY INTELLIGENCE IN ONLY 6 HOURS!

Through a combination of bespoke workshops, pre-scheduled 1:1 meetings, and collaborative knowledge-sharing sessions, Portada Live will provide attendees an ideal platform to gain new business and intelligence. Watch this VIDEO of a prior edition.

MIDDAY-EARLY AFTERNOON

AFTERNOON

TOPIC SPOTLIGHT: Best Practices in In-Culture Marketing
Speakers:
Daneyni Sanguinetti, Director, Culture & Inclusive Marketing at Pernod Ricard
Nicole Preston, General Manager, Latino Center of Excellence, Dish Networks

Moderator:
Seraj Bharwani, Chief Strategy Officer, AcuityAds

VIP 1:1 MEETINGS

One-on-One Meetings with pre-screened brand marketing executives of your choice.

Participants collaboratively share knowledge with the brand marketing leaders in the Portada Council System.

THE SIXTY-FOUR-THOUSAND-DOLLAR-QUESTION: Engaging the Evolving Hispanic Consumer
Speakers: Diego Osuna, Sr. Manager Integrated Marketing Strategy, T-Mobile and Guillermo Pérez, Chief Creative Officer and Brand Strategist, Digo


BRAND MARKETER CHALLENGE:
Understanding the Streaming Explosion: Optimization Strategies for Brands and Advertisers

Speakers:
Jonathan Scarpetta, Media Director, Pepsico Mexico Foods
Manuel Medina Riverrol, Sr. Marketing Director, Hisense Mexico
Moderator: Alejandro Fosk, Senior VP, ComsCore Latin America

VIP 1:1 MEETINGS

One-on-One Meetings with pre-screened brand (and media agency executives) of your choice.

CONCURRENT WORKSHOPS
Select a workshop that fits your needs:
-DtoC or not to DtoC in 2023, that is the question. Led by Christina Caruso Nevoso, Senior Brand Manager, Bayer.
-How to best drive an audience strategy in multicultural America. Led by Alejandro Solorio, Audience Strategy & Planning Director, ComCast
-Fine-tuning your Influencer Marketing to different cultures and geographies. Led by Jose Nicolas Velez, Global Marketing Director, Smirnoff at Diageo
-Purpose driven marketing: supporting diversity serving media partners. Led by Arnetta Whiteside, SVP Inclusive Media Research & Strategy, Publicis Media
- How Brands Best Can Capitalize on the Power of Video and Social. Led by Danisha Lomax, SVP, Head of Media & National Paid Social Lead, Digitas North America.

Anheuser-Busch’s Vision for the Multicultural Consumer

Speakers:
Mariana Lever, Sr. Director, Commercial Strategy and Planning, Anheuser-Busch
Alexander Monroy, Sr. Brand Director, Estrella Jalisco at Anheuser-Busch
Moderator: Lora Feinman, SVP Sales, Seedtag

EVENT PARTNERS

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Partnership Opportunities

Are you interested in business development packages including a number of guaranteed meetings with brand marketing executives, speaking and/or branding opportunities? I am a Supplier

Access for Senior Brand Marketers

Are you a brand marketer? You could be eligible for a complimentary VIP pass. I am a Brand Marketer